Why are Dashboards so popular?
The growing need to quickly share data-driven findings in a compelling way has made data visualization tools surge in popularity over the last few years. Valued at $4.5 billion, the global data visualization market is continuing to build momentum. Orbis Research Report predicts it will reach almost $8 billion by 2023.
Uncovering and collaborating on key metrics from research is a challenging and time-consuming task for teams without the right resources. The rising popularity of advanced, cloud-based dashboarding products highlights just how important it is to deliver key insights quickly. Being cloud-based, dashboards allow for immediate sharing, and always display the most up-to-date information to keep internal and external team members aligned.
Why should I use Dashboards?
When done correctly, a dashboard provides a comprehensive solution for viewers to actively explore the data in a way that is visual and interactive but doesn’t require any special training. It may contain charts, tables, images, or a mix of these elements, making a dashboard an excellent, single information source to share data and results with a selected audience.
Compiling your data into one view makes it easy to see and understand your insights, and makes decision making much faster. When interactive controls are enabled, users can filter on different aspects to find the data they’re looking for.
How do I make a good Dashboard? Keep these 3 tips in mind:
- It’s important to begin by selecting which metrics or insights or include. Large datasets will shed light on many insights, but a dashboard should only show the most important findings. It’s essential to use tools that require minimal time and effort to view and display those findings.
- Use a platform that lets you customize the Dashboard’s design. The right arrangements, fonts and color choices can make the difference between one that’s simply informative and one that’s high-impact.
- Share your dashboard with your team, supervisor, or clients instantly. Set filters and permissions that allow your user to interact with what you've created for deeper understanding.
Combining a sophisticated data visualization solution with skilled design expertise allows researchers to get the best of both worlds when sharing data-driven insights. MarketSight offers both DIY tools as well as data visualization services in our Dashboard Design Studio.